Now that you have put across your first tweet, blog post or created your Facebook Page or Google+ Page,
you need a sound plan to succeed. Scout the net & you should find
tons of links to help you succeed & I promise the following post
might not be too different, but then its just some of the strategies
that have help me while starting for zero. You'll need these strategies,
as there are competitors who are ready to out-do you & by the time
you master it, a success story would have already been born.
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| (Image Courtesy: Creative Commons) |
Do read this before you dish out the next piece of information for your followers:
1. Identify your target customers
Before
you begin your next update, gauge your target audience - area of
interest, age, geographical area. Gather an idea of what they would like
to hear or see. Ensure that your blog has appropriate visual appeal
and aesthetics to keep the reader interested or have interesting Twitter headline to make it clickable.
2. Scout appropriate content
To
ensure that you share content, that would make your customer "share",
research on the subject. List out the sites, blogs, news within the
domain & subscribe to feeds. Staying updated with the trends will
help you to share latest contents which is what your customers are
looking for
3. Update regularly
The
only reason will have followers is they expect information from you.
Keep updating, and
once you share regularly, they will know where to look out for any new
happenings or get information on the subject. Set aside atleast 15-20
minutes in a day to update. And with the host of tools available now - Tweetdeck or Hootsuite, its easy to schedule your updates.
4. Interact
The
best way to master your social media skill is to interact with other
users or you audience. Be prompt to respond to comments - positive or
negative. Start making connections with the folks from your industry,
start participating in discussions, share your thoughts. The law of
attraction works very well in this medium.
5. Promote
Now
that your content is focused & an audience set up, start promoting
self or business. This will ensure that your stories are heard instead
of it being picked up from all of the noise generated on social media
channels.
And
these were some of my strategies to succeed over social media. Few of
them are easy while other might take a while but remember, social media
does take time and money.
Well
yes on Thanksgiving & otherwise too, a big thanks to all the
readers of this post and my blog. Love to hear your comments or success
stories as usual.
Good Day!!!
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